Adsense Tips And Tricks 2017

The Google AdSense solution is used by millions of web masters around the world. Some of them have great success and good income, while others get only a few dollars.

Here we will share some basic tips which are known to help increase the revenue generated through Google AdSense.




First, you should choose the advertisement block format which best suits your web site visual style. The experience shows that the 336x280 Large Rectangle, the 300x250 Medium Rectangle, and the 160x600 Wide Skyscraper are the most effective shapes. Still, you should mind the visual appearance of your web pages when you insert the AdSense code. If you have a little space for ads, the best solution will be the link unit format.




Additionally, you should pick the most suitable color palette for your ads block. If you have a light background on your web site, it is better to use a similar light palette for the AdSense box. The contrast choice for an ads box palette is good only for web sites with dark background. Still, it is better to pick a color which already exists in your web site.

It is better to create an ads unit which includes both text and images. In this way both will be displayed and this will increase the chance to get a click on an advertisement by a web site visitor.

Next, you should consider the location of the ads on your web pages.

Probably the best position of the advertisements is in the top / header of your site. However, this can break the consistency of your content, so you should be careful using such a solution. Other good locations are just below the navigation bar, above the footer and in the left menu area. You should always put yourself in the visitors' shoes and look to the web site from their point of view. If the ads block makes you feel uncomfortable while browsing the web site, you should consider a different position or formatting.


Additionally, you should define the number of the advertisement units per page. There are some restrictions about it. You are allowed to have up to three advertisement units per page (in addition to three link units and three referral units). If you have a web site with a lot of content, which requires the visitors to scroll down the pages or you manage a forum or a blog, it is wise to put more AdSense blocks.

However, always make sure that the main unit which will generate the major part of the revenue is loaded first in the web site source code. In case you wonder, if you place more than 3 ads units on a page only the first 3 will appear.

Detailed instructions on how to improve the efficiency of your AdSense blocks can be found in the Google AdSense resources section:

https://www.google.com/adsense/adsense-resources
Credit: siteground.com

Read More »

How much you can earn from Google AdSense

On my previous post How to boost your Adsense revenue I didn't remember to include how much you can earn from Google AdSense, so I will explain everything in details now.

Let's say you have a goal of earning $100,000 a year from AdSense. Is that possible

Let's see … $100,000 divided by 365 = $274 a day. So your goal is to produce either:

274 pages which earn $1 a day Or 548 pages which earn 714 Naira a day Or 1096 pages which earn 1,428 Naira a day for some banks.

The following are hypothetical cases. To earn $1 a day per page, you need, per page.

400 visitors, 5% click-through rate (CTR) and average 5c payout.

Or 200 visitors, 10% CTR and an average 5c payout.

Or 100 visitors, 10% CTR, and an average 10c payout.

Or 100 visitors, 5% CTR, and an average 20c payout.

Or 50 visitors, 10% CTR and 20c average payout.

Or 25 visitors, 20% CTR and 20c average payout.

Or 20 visitors, 10% CTR and 50c average payout.

Or 10 visitors, 20% CTR and 50c average payout.

Or 5 visitors, 20% CTR and $1 average payout.

Let's assume you choose a goal somewhere around the middle, say aiming for 50 visitors per page and want 274 pages earning $1 a day. You'd need 274 x 50 = 13,700 pageviews a day.

Does that sound too tough? If so, you'd better look for more profitable keywords and ways to improve your click-through rates.

Let's try a different scenario. You choose more profitable keywords and make your $1 on average per page from, say, 10 visitors. 274 x 10 = 2740 pageviews a day.

That's looking easier to achieve. If your average visitor sees 3 pages, you now need 913 unique visitors a day.

Is that too tough to achieve in your niche? If so, create two sites, each attracting half that number, 456 unique visitors, a day.

Can't achieve those click-through rates and payouts? Then you'll either need more pages on your sites on more niche sites.

Some affiliates have a goal of writing one article a day and building one site a month.

Need a little more help reaching that $100,000 goal? Add affiliate commissions into the equation.

POWERFUL TIP: Publisher a newsletter to achieve repeat opportunities for affiliate sales and clicks on AdSense ads . In your newsletter, includers teasers and reminders about useful articles to tempt your readers to re-visit your site.

I nearly always see a traffic spike when I publish my newsletter. One Internet marketer I interviewed recently says she can see her AdSense earning go up by 30% to 60% on the days she sends out her newsletter – and for two or three days afterwards.

Choose the revenue goal which best matches your site or sites.
Then start building keyword-rich pages containing well researched, profitable keywords, and get lots of high quality links to your site.

Please note, because of the AdSense rules, these are all hypothetical cases. I'm not allowed to give real, detailed cases. Real CTR rates and payouts vary hugely.

I'm not a mathematician. The main point is that you can increase your AdSense revenue by doing any – or all – of the following….

• Build more websites.
• Build more pages.
• Attract more visitors.
• Get better click-throughs by displaying ads prominently on simple pages.
• Target higher priced keywords.E
• ncourage your visitors to visit more pages, by publishing higher quality content.
• It's fast Google usually approves websites in less than a day.

After your site is approved, within a few hours a special Google spider will spider your site. Then it's time to paste the code into your site and the text ads will appear.
You can choose square, horizontal or skyscraper AdSense ads.

Read More »

How to boost your Adsense revenue

Google's AdSense is a superb revenue generating opportunity for small, medium and large websites.

Some webmasters are designing brand new sites specifically for serving AdSense ads. (It's against the AdSense rules to design a site purely for AdSense ads, so you'll want to include a few affiliate links or sell your own product, too.)

Here's the background info, from Google:

AdSense overview
AdSense Help Center
AdSense policies
Google's Inside AdSense blog

AdSense allows you to serve text-based Google ads – and/or image ads – on your website and receive a share of the pay-per-click payment. AdSense text ads are similar to the AdWords ads you see on the right-hand side at Google when you do a search there. You can choose from a variety of ads sizes and choose whether or not you want to display image ads.

It's often much easier to generate revenue from AdSense than from an affiliate program, especially if you don't like selling.

AdSense's advantages

• AdSense is simple to join.
•  It's easy to paste a bit of code into your pages.
•  It's free to join.
•  You don't have to spend time finding advertisers. 
• Google provides well written, usually highly relevant ads – automatically chosen to closely match the content on your pages. 
• You don't have to waste time choosing different ads for different pages. You don't have to mess around with different code for various affiliate programs.
•  You're free to concentrate on providing good content and Google does the work of finding the best ads for your pages from a massive number of AdWords advertisers.
•  It's suitable for beginners or marketing veterans. 
• AdSense provides simple, easy-to-understand stats. 
•  If you have affiliate links on your site, you ARE allowed to add AdSense ads. However, with your affiliate links or other ads, you must not mimic the look and feel of Google ads.
• You can filter URLs, so you can block ads for sites that don't meet your standards. You can also block strong competitors.
•  If you own a small website you can plug a bit of AdSense code into your site and almost instantly relevant text ads that are likely to appeal to your visitors will appear on your pages.
•  If you own several sites, you need to apply only once. This makes AdSense much simpler than joining a bunch of affiliate programs. 
• To earn revenue, you don't have to make a sale. All you have to do is get the click. As you can see, I'm really keen on this revenue sharing service.

Disadvantages

• The stats Google supplies are inadequate. They're easy to understand at a glance. However, they don't tell you exactly which ads people are clicking on, or which keywords are involved in getting those clicks. That's frustrating. 
• Also, I'd like to be able to identify and block ads that have very low payout rates, without doing a lot of sleuthing and messing around. 
• The minimum payout is $100, which is regarded as too high by newcomers. This won't worry experienced webmasters.
•  Another disadvantage is that Google doesn't allow you to share your stats with other webmasters.

The AdSense Terms and Conditions say:

• "Confidentiality. You agree not to disclose Google Confidential Information without Google's prior written consent. ‘Google Confidential Information Google' includes without limitation: …
• Click-through rates or other statistics relating to Site performance in the Program provided to you by Google…”

That's weird;Website owners need to be able to share such information and openly discuss successes and failures.

Another disadvantage is that Google doesn't say how much its AdSense partners will receive. You'll just receive an unknown portion of the amount advertisers pay.

Only a company with the goodwill and respect Google has earned could get away with such a cheeky offer.

So the only way to know how much you'll earn is to try it and see. If you want to bail out, all you have to do is remove the code from your site.

However, I can tell you after several years of using AdSense  (more about that and more AdSense tips later) the strong advantages heavily outweigh any disadvantages.

Don't put all your eggs in the AdSense basket. If Google discovers fraudulent clicks on ads appearing on your pages, it can dump your site from the service, and refuse to pay you all revenue owed. Some webmasters who claim total innocence have had this happen to them.

Since AdSense was launched, Google has made several changes to its AdSense FAQ (now Help Center), clarifying various things. For example, Google now says you are; not allowed to own several accounts; with the funds going to one payee.

AdSense Channels

Some time after the launch of AdSense, Google added “channels” which improve the tracking of results.

I strongly recommend you experiment with AdSense channels. For example, you can create a channel for your ads displayed at the top of your pages and compare the click-throughs and revenue with those of ads at the bottom of pages. You'll find that ads published high on the page usually earn more revenue than ads placed lower down.

You can create channels for different sections of a site, or for different websites. For can even create a; channel for one specific page. Doing this can teach you that a specific page is earning 10 times or 20 times the revenue of another page. Now THAT'S worth knowing! You might want to direct a few more links to that page, and perhaps write more articles on that particular topic.

I've heard that sites containing “excessive advertising” are being rejected.

PLEASE read the AdSense rules. If in any doubt, ask their support staff. They're very helpful.

Read More »